Thursday, 6 February 2014

Analyses of student magazine advert


 The 'four star' rating of the single at the top of the advert is effective because it shows viewers that the single has been highly rated meaning it must be good. This is good because it will persuade viewers to want to buy the single as it has been described as "breath-taking" by the newspaper company The Guardian. At the bottom of the advert the release date and places where people can obtain the single is evident; "Release date 14.02.12" and has specialist music stores HMV and iTunes logo. This is a key feature across all album/CD magazine adverts so this magazine advert by past student Amanda has displayed traditional features.

The colour scheme used in the advert is black and white which displays an old fashion theme. This correspond with elements in the image as she has a sort of cotton clothing around her neck, peal earrings and short hair. This is how women in the olden day looked like which emphasis the idea of the whole old fashion image. The title displayed at the top of the magazine advert has been written in red, the release date has also been written in red and the shade of the girls lipstick on the cover is also red. This creates a blend in colours which makes the whole advert look more unified because there is a relationship between the text used and the image. This makes the whole advert look more appealing because if the text was another colour such as green or blue the advert would look very odd and stand out in a obscured way.

The way the image of the student who made the music video covers the majority of the magazine advert is symbolic in saying something about the single. This informs viewers that she is the centre of attention who the whole music video is about. This gives us a greater understanding to the single as viewers will now know who the song and events within the video will be about. The way the artist's face is bang in the middle of the page reinforces her superiority in the music video. It makes her impossible to miss and will subconsciously catch views eyes.

No comments:

Post a Comment