Wednesday, 19 June 2013

How to make a successful music video

In order to succeed with this task there are key aspects and features which must be taken into consideration and evident in our video if we want it to look as proffessional as possible.

Music videos are tend to be a visual interpretation of the song which viewers are listening to. In order to reflect the music via our video it is important that everyone in my group are on the same wave length and direction on how we want the outcome of the video to look like, if we have this we will be able to make our video as creative and imaginative as possible knowing that we wont drift off the main topic of the video as we all have the same basic ideas.

Furthermore whilst filming it is imporant that we get alot of coverage of the main perfomance aspects such as the band or the artist that is performing the song itself. This aspect is key of the video is key as it is the base of the video, the video should always refer back to the a variety of shot angles of the performances the artists in the video have to offer. This is important as it makes the artist/band the main focus of the video and not the setttings or characters in the storyline.



Here you can see a member of a rock band in action. This gives the viewers the impression that the song is bubbly and livly.

The other visual feature the main performance should rotate with is the charatcer(s) in the story and the setting. This is also imporant espeacilly if we are trying to tell a story in our video, the veiwers must be able to understand the story and to do so we must display the environment in which our actors/actresses are surrounded by and what themselves are actually doing.



Here you can see and image of the rap artist Lil Wayne. The use of mist in the background and editing transition to black and white potrays an imidiate idea of the video being spooky and dark. The ring around him on the ground is also effective as it dras the veiwers attention to the artist.



Here you can see two people kissing in a storyline in a music video. This sort of video gives viewers ideas that the lyrics could relate to love and romance.

In order to video these two aspects correct and effectively it is important the we record the artist/bands performances and the storyline sepratly otherwise we willl not be able to merge these as effectively as possible when we start editing. These aspects should also be seperated as they will be filmed in different ways. The performances should consist of covering the band/artist in a range of creative ways such as shooting them from different angles, using special effects, change of lighting or camera speed. But whilst shooting the story portion is is key that we have a clear timeline of almost a script of the events which are unyet to unfold in the story. This part should be shot almost like a short film consisting of a begining, middle and end phase. These phrases should have visual relations with the type of music we are making otherwise when putting everything together it will not make much sense.

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