Target audience focus group video & Summary of findings

From the response we received from the three student's from different year groups we managed to conclude on a more definite idea on which track we were going to use of our music video. From the feedback we received from our audience after pitching both ideas it seemed like our 2nd idea of the Ska Band 'Behind Bad Luck' seemed to have been the most favoured. This was because our audience felt that in the long run commencing with the Ska music video will be better in terms of a guaranteed finished product because the idea of using a green was said to not be as "Practical". In addition to this the quality of the green we would use if we were to proceed with our initial idea was questioned because a high quality green screen would prove to be very expensive and we wouldn't be able to use one because of our tight time schedule to complete the music video and also financially.
Whereas the Superman idea we pitched was said to be more "Realistic" which seemed to have caught our audiences attention so if we were to actually use this idea then many others may also be engaged. In conclusion after feeding back to the other members in our group who couldn't make the focus group we will follow through with our audience's favoured idea out of the two we pitched them which was Superman by Behind Bad Luck. We liked the comments made on trying to make it more realistic, it makes sense because then it will enable viewers to relate to our video more. We will take some of these students ideas and comments on board and along with our ideas I am sure that we will make a fantastic music video from the Behind Bad Luck's single 'Superman'.